Global Franchisor Event
It was great a day! We had the chance to learn some great secrets from our speakers in an fun way. We first started with our opening speaker Kristin Houston who teach us the U.S. Commercial Service “Gold Key” Service were they help you promoting your franchise through the world making some appointments with important personalities on the country of your interested: press releases, events, embassy dinners, etc.
Our host and MEXPERT speaker Sandro Piancone teach us how we get $300,000.00 in FREE advertising from the U.S. Government promoting our products all around the world. We had a special guest speaker form Little Caesars Pizza, Stuart deGeus who explain to us the importance of getting the correct partner when starting operations on another country and how to setup your supply chain for International Franchising.
Keynote Speaker, Anthony Scotto give us a great speech about things that you absolutely need to do before you franchise internationally and how he create one of most successful Pizza Chains all around the world: VILLA PIZZA. Chris Martinez teach us the importance to use Facebook locally for your franchise when you want to create brand awareness and engagement with the customers of the country that you’re planning to expand.
Last but not least we learn from Jorge Olson the secret to Franchise your Story with the help of a Book, that’s right, a book will help us create network all over the world and let your franchisees learn more about the franchise and his goals. Thanks to all the people that attendee the event and we hope that we can see you next year in the new edition of the Global Franchisor Event.