How to Make Yourself Known to the Whole World 

Jorge Olson

July 13, 2022

Simple and Effective Tips for Personal Branding  

It would surely not take a minute for you to name a dozen well-branded companies, such as Coca-Cola, Apple, Tesla, BMW, and many others, all of which have memorable brands etched on people’s minds. But standing out and being known to the whole world was no accident. Long years of in-depth research have been allotted to differentiate these world icons from the rest of their competitors. However, the success of these companies is not solely based on their memorable and glitzy logos. Instead, the concepts of branding behind the development of these companies’ logos have been based on the fundamental principles of marketing that have been used for many years. These companies did personal branding, something every individual should know about if he would like his trade to join the various renowned brands. 

So, what are the things that you can do to build and have perfect personal branding? Here are some simple yet effective tips to help you out: 

Determine Who You Really Are 

What makes you different from the rest? What is it exactly that you are representing? Why should people take an interest in whatever it is you have to offer? It will serve as your company’s tagline, not just your simple elevator pitch. It is a must to make sure that your one-liner tagline will best describe you and make you unique from others. 

Appraise Your Online Presence 

When it comes to personal branding, your blog, headshot, resume, LinkedIn page, and professional website must all be in perfect sync. Your accounts on social media websites must also reflect precisely the kind of image that you would want to convey to the people.  

Start Building Relationships 

Building relationships also paves the way for building recognition. The ones that best know you will surely talk about you with their own sets of friends, colleagues, and families, and through this, your branding will start to gain momentum. Such relationships can be of help also when it comes to connecting you to future jobs as well as for landing prospective clients.  

Win Over the Interest of the People 

The “Wow” factor is a big must, especially now that the job market has become highly competitive. So, what is your “wow” factor? It can be the personal website that boasts a beautiful and functional design or your insightful blog on the industry that serves its purpose to those interested.  

Keep Things Fresh 

One secret for successful personal branding is ensuring that timely tweaks are done regularly. Never make things stale, or else no one would even bother looking at your profile.  


Personal branding will encompass many factors to be considered, but at the end of the day, it will still be about projecting a clear and consistent image. Remember that your personal brand sets you apart from the rest of the people around you.  

Jorge Olson 

How to Make Yourself Known to the Whole World 

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